Alliance set to drive advancement of technology in motorsports

Freescale and motorsports engine manufacturer Roush Yates Engines have announced a new partnership grounded in a shared vision for the expanding role of technology in motorsports. This partnership follows Freescale’s recent opening of its Research and Development Centre of Excellence in East Kilbride. Freescale has invested £1.2 million into the centre in East Kilbride, which focuses on UK innovation strengths in semiconductor and microcontroller development for the automotive market.
This partnership brings together two industry leaders in automotive and motorsports. Freescale, as one of the world’s largest providers of automotive electronics, provides the processing power behind NASCAR’s 2012 Sprint Cup Series switch to fuel injection and is the Official Automotive Semiconductor of NASCAR.  Roush Yates is recognised as one of the premier engine manufacturers, and both of these companies have a long history in automotive and motorsports innovation.
Roush Yates’ Performance Engine Group also builds engines for various grassroots racing series including Sprint Car, Off-Road, and Daytona Prototype – all of which use fuel injection.
According to Freescale, the partnership underscores the historic nature of NASCAR’s switch to fuel injection and the positive impact of the change to fuel efficiency and emissions management.

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